Google is the undisputed king of search engines. Businesses and brands are constantly working on their SEO strategy to achieve a top ranking in Google search results. As this search engine giant begins mobile-first indexing, so all the new websites will be indexed based on their mobile-friendly content. Not only the new websites but even the existing ones will have to strive to make their presence felt on the mobile platform.
This simply means that Google will be favoring mobile-friendly websites. Mobile versions of the website will be ranked higher and search results will be guiding users towards mobile versions. To leverage this feature marketers should ensure that their websites are mobile-optimized.
The move to mobile-first indexing is a timely and well thought out move as the majority of the world’s population has access to mobile phones and the internet. Several changes have been made to the Search Console and Google has updated these to the webmasters and marketers to help them understand how mobile-first indexing will work.
It would be interesting to see how leading digital marketers like these will push the boundaries of creativity and set new trends in SEO for mobile platform.
Talking about their SEO Agency’s approach to this move, Our team is fully prepared to design SEO strategies for mobile platforms. Our smart marketers and website designers are taking the mobile first approach since the official rollout. Having worked in this industry for several years, we have the passion and expertise to craft customised strategies for our clients.